International Flavors & Fragrances Inc., a leading global creator of flavors and fragrances for consumer products, announced the opening of its new state-of-the-art flavor and fragrance facility in Dubai, United Arab Emirates. The new site houses creative and applications labs as well as sales and marketing offices.

The facility supports all categories of flavor and fragrance applications for the Middle Eastern market. “We are thrilled to escalate the support we provide to our flavors customers in this region, particularly in this beautiful new facility,” said Antoine Nourrain, Sub-Regional Manager – Flavors, Africa and the Middle East.

“Our creative and technical team’s ability to work very closely with our regional customers in our ultra-modern labs will significantly shorten the innovation process and increase speed-to-market,” said Touran Cheraghi-Kroon, Director, Creative and Applications, and Innovation Flavors Europe, Africa and the Middle East.

The facility also leverages IFF’s global capabilities for its fragrance customers in the region supporting its growth. “I am very confident in the future development of IFF fragrances in this strategic region as we continue to foster our solid and long-term partnerships with our customers. Our new facility’s creative application labs mark an important milestone in our commitment to our customers with high growth potential,” said Hussam Yaccoub, Fragrance Manager Middle East and General Manager IFF Dubai.